WWE News: Reason Behind Releases, WWE Studios Sponsoring Events Submitted by Brad Ingles on Monday, November 24, 2008 at 12:37 PM EST
- The reason for WWE not releasing talent all at once is to send a message to Wall Street that they're addressing budget concerns. Another reason is that it keeps all wrestlers on their toes so that their performance and behavior is better.
- To help push WWE Studios', Behind Enemy Lines – Columbia will sponsor all WWE events until the DVD film is released on January 6, 2009. Following that date, the sponsorship will change to the John Cena "12 Rounds" movie, which is scheduled to be released in March 2009.
