Bischoff Updates Blog, Comments On Meltzer And Keller, WWE Wins Gold Mark Award
Submitted by Errol Leigh Farrell on Monday, July 30, 2007 at 12:38 AM EST







• Bischoff Updates Blog, Comments On Meltzer And Keller
  
  (Credit: EricBischoff.com)
  
  Congress has “requested” documents from WWE relating to their drug testing policy. I hope that the likes of Dave Meltzer and Wade Keller are happy. I am sure they are, as more than likely they might get a chance to be on television, or at the very least will see the traffic to their websites and subscriptions to their wrestling tabloids increase. After all, they worked hard to contribute to the media frenzy that rushed to vilify the wrestling business. They continue to promote the “death and drug culture” on their websites and prop up self-promoting sycophants that still can’t deal with the fact that they are irrelevant.
  
  This is nothing more than a chance for a handful of parasitic politicians who feed off the teat of the public coffers, and are more reliant on television face time than Joanie Laurer to extend their careers.
  
  Perhaps congress hasn’t heard about the immigration problem, or issues like Katrina. Perhaps the fact that government funded and administered programs that allow astronauts to fly space shuttles while legally under the influence of alcohol is just not newsworthy enough. Maybe the fact that members of their own body like U.S. Representative William Jefferson is accused of soliciting bribes, laundering money, obstructing justice and hiding pay offs in his freezer is just too mundane and doesn’t equate to votes. Or how about the esteemed member of congress from the state of Florida (Bob Allen) that was recently arrested for offering to polish the knob of an undercover police officer in a men’s room in exchange for a $20.00 bill? Congress feels the need/opportunity to stand up (get face time) and investigate professional wrestling. I’ve got a better idea. Hey Congress: investigate thyself.
  
  Here’s a news flash: a disproportionate number of people who a drawn to the entertainment business appear to be predisposed to drug/alcohol use and abuse.
  
  Click Here to read the full blog.
  
  
• WWE Takes Home 2007 Gold Mark Award
  
  Press Release
  
  World Wrestling Entertainment has been awarded a 2007 CTAM Gold Mark Award for their Affiliate Transition “Single Point of Contact” Marketing Communications Campaign. WWE saw stiff competition within their category at this year’s CTAM Summit in Washington, D.C., as the four nominees also included HBO and GSN.
  
  The campaign was designed to communicate to the industry in an efficient and expeditious manner that WWE was bringing all affiliate initiatives in-house, as they transitioned away from third-party vendors. The campaign’s distinct call-to-action asked affiliates to register with the company, and utilized a multitude of tactics including a trade campaign, email blasts, tele-messaging, web banners and direct mail.
  
  The Mark Awards competition is a member service of the Cable & Telecommunications Association for Marketing, and recognizes outstanding achievement and excellence in marketing from networks, cable companies, and suppliers. Nearly 1000 entries are judged annually. This year’s award is the first Gold Mark Award for WWE.
  
  
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