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Posted in: My Two Centsss
My Two Centsss - WWE Has A LOT Of Problems; Something Has Got To Change
By Super Chrisss
Dec 4, 2012 - 11:57:01 PM

So...if you're Vince McMahon, which is worse? Finding out your reigning WWE Champion CM Punk was rushed to the operating room earlier today, less than two weeks before his main-event title defense against Ryback at TLC, and less than two months before his heavily rumoured/anticipated match against The Rock at the Royal Rumble?

Or...learning that weeks after scoring the lowest RAW rating of 2012, your flagship program has outdone itself again and scored a 2.5, the NEW lowest rating of 2012?

Either way, if you're the boss, or a high ranking WWE official, chances are you're having a really bad day at the office. RAW's ratings are in the toilet, you're already low on star power with Wrestlemania season a month away, and now your WWE Champion will be out of action indefinitely. Is it too soon to hit the "panic" button?

I don't think it is. Something about the current WWE product clearly isn't working. You can blame DVRs, Monday Night Football, Dancing With The Stars, the holidays, etc. all you want, but RAW has been faced with similar competition/trouble for years now. It's only now that RAW has drawn it's lowest non-holiday rating in fifteen years. WWE needs a shake-up, badly. Whether that 'shake-up' results in RAW going back to two hours, the brand split being brought back, the start of an 'edgier' product, or paying a top name like Brock Lesnar whatever he wants to work a lot more dates, or something else, there's no denying WWE needs to stop fooling around and improve their product.

But who - or what? - is to blame for the terrible ratings? Some people will point fingers at CM Punk, others will blame RAW's expansion to three hours, but I think the answer is simple. WWE has become way too predictable. Most of the matches we see on RAW and SmackDown have been done a million times before and 99% of the time, the outcome is obvious. Take last night's RAW for example. How many of you were shocked when Cena & Sheamus beat Show & Ziggler? Or when Sandow relatively easily defeated Santino? Or wasn't expecting Del Rio to win his match against Sin Cara? WWE has a huge roster filled with talent, but every week, it's the same group of guys being used, with the winners and losers being painfully obvious. The shock value within WWE is almost non-existent, and it's extremely rare nowadays that the conclusion of RAW leaves you dying for more.

WWE still hasn't learned you can't push everyone at once, and that's why the match outcomes are so predictable. Fellow LOP columnist Al Laiman often jokes about Del Rio having his own personal job squad in Santino, Ryder, and Sin Cara, but he's 100% correct. With the exception of his match with Cara last night, none of these matches have been interesting in recent months because the outcome never changes - Del Rio always wins. What happened to the days when a midcarder could surprise a top superstar by winning with a roll-up or an outside distraction? I see nothing wrong with the likes of Del Rio or Sheamus losing to "lesser talent" every once in a while - they have nothing to lose by getting pinned, while the midcarder has everything to gain.

I'll give WWE credit where it's due, though; they've done a great job in cementing CM Punk as a top guy. By the looks of it, Wade Barrett, Dolph Ziggler, and The Miz could have a HUGE 2013, but they're going to need the help of main-eventers to get there. Ziggler constantly losing to Cena and Barrett running in circles in the midcard won't get them there. I saw someone mention this over the weekend, but why don't they have more tag team matches pitting a main-eventer and a midcarder versus their rivals, i.e. CM Punk and Antonio Cesaro vs. John Cena and R-Truth? The match will still draw, be it on RAW or at a live event, and the less established guys get to wet their feet in a bigger spotlight. It's a simple forumla that has been incredibly underutilized for years now.

Speaking of Punk, as of this writing it is still unconfirmed whether his surgery is a work or not. Obviously, I hope it's a work and they're simply using it as a way to set up Ryback vs. The Shield at TLC. But if not, hopefully WWE does not jump the gun and strip Punk of the WWE Championship - or even worse, hold another lame tournament like they did post-Money in the Bank 2011. It would be a tragedy for Punk's reign to end this way. All WWE has to do is take it easy on Punk. Restrict him to tag team matches until the Royal Rumble, and have him drop the title to The Rock. The match won't be a classic if Punk isn't 100%, but the rematch could always happen at Wrestlemania...

The bottom line is, WWE has some serious thinking to do. They need to fix their product and hope for the best as far as CM Punk is considered. One Pay-Per-View without the WWE Champion is doable (hell, John Cena didn't even show up on last year's show despite being healthy) but RAW's ratings cannot be dismissed as a 'phase' or 'irrelevant'. Something has to be done, and as fans, we have to hope WWE knows what's the right thing to do.

WWE is like an addict. The first step to recovery is admitting they have a problem. And until they confess their problems, resolution isn't an option. Here's hoping they stop being stubborn, stop blaming others, and put the blame on themselves, as far as ratings are concerned.

And for the love of God, don't strip Punk of the title, unless it is 10000%, ABSOLUTELY necessary.


What do you think? Am I overreacting? Is Punk's injury a work? SHOULD WWE do something drastic? Let me know!

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Thanks for reading.

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